Adidas lost the case against Thom Browne: Both these brands have carved their niche in different sectors.
New Delhi:
Adidas lost the case against Thom Browne: Legendary sportswear brand Adidas (Adidas) suffered a defeat in its ongoing trademark case against American shadow fashion brand Thom Browne Inc. (Thom Browne). According to a BBC report, Adidas had filed a trademark infringement case against Thom Browne. Which company alleges that the brand trademark of Thom Browne matches the three stripes of the four-striped Adidas? At the same time, luxury designer Thom Browne said in court that his brand’s trademark stripe is different from Adidas’s trademark. Along with this, Brown argued that there is no possibility of any confusion between the consumer regarding these two brand trademarks.
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Let us tell you that Adidas had demanded damages of $ 7.8 million i.e. more than 63 crores against Thom Browne for trademark infringement. However, the court has ruled in favor of Thom Browne regarding the stripe trademark. So as per the New York Court’s decision, Thom Browne will no longer have to pay Rs 63 crore to Adidas as damages. At the same time, if the New York court decides in favor of Adidas (Adidas Loses Stripe Trademark Battle) and Thom Browne is found guilty of trademark infringement in this case, then he is going to give the job of indemnifying Adidas.
It has been said in the report that three strips are seen in the brand trademark of Adidas. While the trademark of luxury brand Thom Browne features four horizontal stripes. According to the BBC, Thom Browne’s legal team told the court that these two brands have established their hold in different sectors. Thom Browne Inc. deals in luxury garment making and is not a design focused sportswear company. At the same time, the legal team of the fashion brand insisted on the issues of Stripe trademark, saying that it is based on a different design.