Apple has overtaken Vivo to become the largest smartphone brand in China.
Apple surpasses Vivo to become the largest smartphone brand in China.
- News18.com
- Last Update:November 27, 2021, 16:23 IST
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Tech giant Apple has overtaken smartphone brand Vivo to emerge as the largest smartphone vendor in China in October 2021, a report said. According to market research firm Counterpoint, powered by iphone 13 Chain, AppleThere was an increase of 46 per cent MoM in the sales of the company, which is the highest among all the major OEMs in the country.
“Since Huawei’s decline, the top spot in China has been changing. OPPO became number one in January 2021, while Vivo took the top spot in March 2021,” Counterpoint’s director of research Tarun Pathak said in a statement. December 2015,” said Pathak.
“Huawei has been resilient in the premium segment in China, but that is changing now. Apple, with its strong brand equity, is making the most of the gap left by Huawei in the premium segment,” Pathak said.
“Apple could have gotten more if it weren’t for the shortage, especially for the Pro versions. But still, Apple is managing its supply chain better than other OEMs.”
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