Fisdom, one of the leading wealth-tech firms, has forayed into the stockbroking space and announced the launch of a comprehensive and digital platform – mobile application, website and terminal – for clients to enjoy a robust system of stockbroking . The platform will provide services related to Equity, Derivatives, Follow-on Public Offer (FPO), Buyback, Initial Public Offering (IPO), Non-Convertible Debentures (NCD), Sovereign Gold Bank, Currency and Exchange Trade Fund (ETF).
Apart from a comprehensive platform, Fisdom is also offering some industry-first features that will facilitate smooth functioning for the customers. These include ‘don’t miss’ alerts, voice search, watchlist, instant order margin calculator, real-time tracking portfolio, advanced charting tools, option chain view and more.
Additionally, clients will be given comprehensive research coverage of over 3,500 individual stocks, backed by tools and proprietary screeners, which will ensure informed investment decision making.
“We are excited to launch stockbroking services for our clients, which is one of Fisdom’s strategic initiatives. The platform we are unveiling today is the brainchild of a highly skilled team of industry experts. With this new service, we aim to provide best-in-class investment experience to customers through a complete and customized product stack,” said Subramania SV, Co-Founder and CEO, in a press release.
As the company is sharpening its horns to enter the stockbroking business, the steering wheel for this wagon has been handed over to Rakesh Singh, the newly appointed CEO of Fisdom’s broking venture. “I am excited to lead this new venture at Fisdom. I am confident that our extensive product suite, competitive pricing, along with strong research-based support, make Fisdom a preferred platform for investors as well as lightning traders. It will help in establishing the
Singh in his statement also pointed to the monetary model adopted by Fisdom to walk shoulder to shoulder with its competitors, while mentioning the exponential growth of India’s direct equity markets. The firm is offering a competitive flat fee per trade structure to investors. In addition, the company is pushing for a subscription-based model for unlimited trading. In addition, customers can get a chance to become brand ambassadors/associates/partners with the company, as well as enjoy many rewards under its referral program called ‘Customer Get Customers’.
Fisdom is a one-stop solution for a wide client base looking for help in saving, investing and protecting. It currently partners with some of the leading lenders in the country including Bank of Baroda, Oriental Bank of Commerce and Indian Bank.
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