New Delhi Godrej Consumer Products Limited (GCPL) on Thursday named Rajesh Sethuraman and Vijay Kannan, former executives of Hindustan Unilever Limited, to its global leadership team. While Sethuraman will join as the chief executive officer for the ASEAN region, Kannan will head the business transformation and digital businesses.
The appointments will be effective from July and are part of a larger plan for a digitally-led business transformation, GCPL said in a statement.
“We have ambitious aspirations for GCPL, driven by our objective of bringing the goodness of health and beauty to consumers in emerging markets. Our strategy is to drive category growth driven by relevance, reach and marketing investments, and funded by our company’s digitally enabled facilitation. Sudhir Sitapati, Managing Director and Chief Executive Officer, GCPL said, “We are on a journey to reduce inventory and wasted costs to make it the key fuel for this growth and digital transformation.
Sitapati, a former HUL executive himself, has joined as MD and CEO of GCPL in October 2021.
Sethuraman has spent over two decades at Hindustan Unilever as well as parent Unilever, leading teams across categories and divisions in South Asia and Sub-Saharan Africa.
In his previous role as Vice President of Digital Process Transformation, he led the execution of Unilever’s largest digital transformation program across Asia, Africa and the Middle East.
Kannan, on the other hand, was the IT head of HUL and before that worked in Asian Paints. Kannan has done MBA from IIM Lucknow and Bachelor of Engineering from College of Engineering Guindy, Chennai.