The Indian Institute of Management-Kozhikode (IIM-K) has entered into a Memorandum of Understanding (MoU) with Suzuki Motor Corporation (SMC) to design and prepare a Vision 2050 document to chart the future prospects of the global automotive giant headquartered in Japan ( MoU) has been signed.
In a press release here on Wednesday, it was said that Prof. Debashish Chatterjee, Director, IIM-K, and Mr. Kinji Saito, Director and Senior Managing Officer, Suzuki Motor Corporation, were the signatories to the landmark MoU recently signed in Kozhikode.
The collaboration will witness the linking of IIM-K to the biggest Indo-Japanese success story ever (Maruti Suzuki India Limited – 1981-2022), with a strategic vision for SMCs to address business imperatives beyond mobility for the next 30 years. There will be a roadmap. The research study to be conducted by IIM-K will attempt to unravel the reasons behind the success of SMC in India, the company’s impact on the Indian economy as well as the larger Indian society, and its continued dominance in the Indian market.
IIM-K experts will also identify potential strategic directions for the next 30 years (2022-2050) in SMC’s core mobility business. The consultative research will include visits to SMC headquarters in India and Japan, interviews with top SMC leadership and stakeholders in the mobility ecosystem.
Pro. Chatterjee said that the fascinating success story of Maruti-Suzuki has many invaluable lessons not only for corporate leaders but also for entrepreneurs who never give up and stick to their work ethic and organizational culture.
Mr. Saito said that SMC looks forward to collaborating with IIM-K. It also expressed the hope that this initiative would encourage new ideas and contribute to the development of all those involved.