Rahul Khanna urges us to ‘be comfortable in your own skin’ with this unique campaign

Rahul Khanna is the voice behind a new campaign that urges us to be comfortable in our own skin.

Actor Rahul Khanna has lent his voice to a new campaign asking people to be comfortable in their own skin, whoever they are.

Rahul Khanna lends his voice in a new video to the campaign to communicate about being comfortable in your own skin. It is an initiative of apparel brand Cottonworld which is synonymous with casual wear and is celebrating its 35th anniversary this year. To commemorate this milestone, the brand has launched a unique video ‘It’s My Nature’ with voiceover by actor Rahul Khanna. Shot by Gautam Kohli, this new brand film epitomizes the celebration of every truly casual clothing.

Rahul Khanna was the ideal representative of a man to voice the campaign that speaks strongly of the comfort in his own skin. The video depicts people living their lives on their own terms, on their own terms and reflects the brand’s promise of absolute comfort. Featured in the video are students, MMA fighters, people from the professional and creative worlds, and creative artists such as dancers and content creators.

Throwing light on this important unique video, actor Rahul said, “Comfort is deeply rooted in the foundation of the brand. Their new collection features timeless garments, characterized by their comfort and versatility, giving us style in our daily routines. His new film “It’s My Nature” is narrated by me. It is a liberating message that tells us to be comfortable with who we are and what we do. The story is compelling and everyone cast in the film is real, relatable and true to themselves and their part of the story. It was a wonderful experience to lend my voice to this film and celebrate these unique individuals.”

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