‘Royal Enfield Hunter 350 targeted at young riders’: Here’s why – Times of India

There is a lot of buzz about the new launch Royal Enfield Hunter 350 Ever Since It Was First Teased Now That It’s Available To Buy At Your Nearest Royal Enfield dealership. This has been said before and quoted by PTI today Yadvinder Singh GuleriaChief Commercial Officer, Royal Enfield stating that Hunter 350 Aimed at young riders. There are very specific reasons behind this, or rather. We’ll take a look at some below.
1. The Sportiest Royal Enfield Ever
The Hunter 350 which weighs 177 kg is not the lightest among the mid-segment motorcycles, however, it is the lightest bike in Royal Enfield’s lineup. During our experience riding the motorcycle on Bangkok roads and on go-kart tracks, we found the Hunter 350 to be a very composed machine at high speeds, delivering a sporty flair through corners. This is thanks to a powerful chassis, low weight and a suspension setup that isn’t too soft.
2. Impressive low- and mid-end response
This is the same 349cc single-cylinder engine that powers the Hunter 350 from the Meteor 350 and Classic 350. This means that it makes the same 20 hp and 27 Nm of torque. These power figures on a motorcycle weighing 18 kg less than the Classic 350, offer better performance in the low and mid-range of RPMs. Also, Royal Enfield has changed the fuel mapping to give it a faster throttle response.

3. Price
The Hunter 350 offers several benefits in comparison to the Classic 350 in the form of better handling, better exhaust note and ease of handling. Also, it is offered at a price of Rs 1.49 lakh (ex-showroom) for all base variants (Retro, Metro and Rebel). It gives a buyer an entry-level Royal Enfield that is fresh to look at and ride too.
Yadvinder Singh Guleria, Chief Commercial Officer, Royal Enfield told reporters, “The youth demographic is increasing in the country and they are looking for compact, agile, lightweight motorcycles. Motorcycles should look cool.”
“This model has got more bookings, apples to apples…”, he said without disclosing the figures.
“The Hunter 350 is the result of many years of insight gathering and consumer studies from around the world. It is a motorcycle that feels right at home in the big metropolis and is exciting for the experienced rider, and easy and accessible for a new rider is” he said.