Despite the benefits of Twitter Blue — such as algorithmic boosts, tweet editing, and the coveted blue tick — users are struggling to gain new followers and find the reach insufficient.
Of Twitter Blue’s 150,000 early adopters, only 68,157 have continued to pay for their subscription – suggesting that Twitter Blue has a churn rate at best, with only 54.5% of early subscribers still using the service. are doing.
The revamped Twitter Blue has been out for almost six months now – delivering blue checkmarks, the option to edit tweets and many other benefits along with it. But, according to Mashable, Elon Musk’s Twitter has been able to find only 6,40,000 paying subscribers. Now, while it’s far from what Elon Musk Of Twitter Blue’s 1,50,000 early adopters, Twitter could retain only around 68,157 paying customers as of April 30.
The Washington Post reported in November, 2022, “Nearly 150,000 users were subscribed to Twitter Blue – including Blue Verified.” Generated by handing over the blue checkmark.
According to MashableOf Twitter Blue’s 150,000 early adopters, only 68,157 have continued to pay for their subscriptions – suggesting that Twitter Blue has a churn rate at best, with only 54.5% of early subscribers still using the service. are using. Mashable notes that inconsistencies in the data may be due to users canceling or letting their subscriptions expire and returning later.
Despite the benefits of Twitter Blue – such as algorithmic boosts, tweet editing, and the coveted blue tick – users are struggling to gain new followers and find the reach ‘insufficient’. Data obtained by developer Travis Browne via Mashable indicates that more than 2,91,183 Twitter Blue customers have fewer than 1,000 followers, and about 1,07,492 have fewer than 100 followers. And, around 3,352 paying subscribers have no followers.
It will certainly be interesting to see how Twitter Blue, as a service, fares in the long run and whether it will find new paying customers. If anything, the newly introduced monetization benefits for Twitter Blue subscribers — including Twitter offering a 70% discount on subscriptions on iOS and Android and nearly 92% discount on the web for one year — paid off to some new users. Done can bring in blue color. tick train
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