Winzo Sports becomes major sponsor of IPL team Kolkata Knight Riders

KKR’s Jung, ‘Korbo Lorbo Jeetbo’, embodies the core values ​​of the gaming company to compete in true spirit, never give up and deliver a winning experience, it said in a statement. As with the biggest cricketing event, the association with KKR will help the company connect with enthusiasts from across the globe.

Its co-founder Soumya Singh said, “KKR has a perfect mix of experienced and budding stars in the cricketing world, each of whom comes with a huge and loyal fan following of their own, and the team is now led by a Will be amongst the most promising cricketers produced by the country in recent times. In this sense, this partnership will prove to be our trump card, considering the huge number of fans and enthusiasts we can connect to. We are extremely excited and the setting Looking forward to new milestones during the next three years with Team KKR.”

Venky Mysore, CEO and MD, Kolkata Knight Riders, said, “We are delighted to welcome him to the KKR family as our principal sponsor. The Knight Riders brand has established itself as a leading global brand in T20 cricket. and through this partnership aims to bring the magic of cricket closer to all gaming fans. KKR has created the perfect blend of cricket and entertainment, two of India’s most loved domains, and apart from online gaming, which has recently has grown into one of the most loved forms of entertainment, is only going to make it bigger”.

According to the Gaming Committee of the Federation of Indian Chambers of Commerce and Industry, India has emerged as the largest fantasy sports market in the world with over 130 million users playing fantasy sports. The growth of 27% CAGR generated by the online skill gaming industry in 2020 has made it the fastest growing segment in the Indian M&E sector.